marketing tools

WHAT MARKETING TOOLS CAN BTM HELP WITH?

The first stop may be to have your business card translated. Or maybe you a doing a presentation to a customer and want to 'seal the deal' quickly. Whatever the case, we can help you to develop the marketing tools or sales tools that you need in order to capture your non-English speaking target market.

TRANSLATED BUSINESS CARDS

A translated business card is a must in some cultures, as the exchange of a business card is a sign that you are committed to the start of a new relationship. Generally all that is required is a phonetic translation of your name so that the audience knows how to pronounce it, plus the translation of your title. Bear in mind that not all titles given to a role in your company are automatically the same in another country. BTM will help you to create the right translated business card for your needs.

TRANSLATED CONTRACTS

BTM can assist with a translated contract, letter of agreement, terms & conditions, or other business document translations. If a document has a legal element to it, we recommend adding a clause which informs the reader that the English document is the legal and/or official version.

POINT-OF-SALE PROMOTIONS

BTM can translate your packaging, posters, fliers, brochures, stock cards, desk signs, etc. We can work with your designer regarding imagery, design, etc for certain markets. Once the designs are finalised, we will translate the artwork files. We use the full suite of Adobe CC products.

TRANSLATED PRESENTATIONS

If you a doing a presentation to a non-English speaking customer,  it may be daunting for them to follow what you are saying in English while reading the English presentation at the same time. Having a translated presentation means that even if they don't fully follow what you are saying, the translated content will help. Also, if they need to discuss your business with other members within their company at a later date, the translated presentation will assist those who have little or no English ability.

NARRATED VIDEOS & SUB-TITLED VIDEOS

Videos are a great way of telling a story or promoting a product/service. For maximum impact to a non-English speaking client, a narrated video and/or a sub-titled video in the user's language will make a huge impact. BTM has a sound booth and video/audio equipment to record the translated scripts.

CHINESE CALENDAR PROMOTIONS

BTM has a range of design templates for email footers and posters  that can be used on key dates of the Chinese calendar, such as Chinese New Year,  Singles Day, Autumn Festival, etc. Impress your Chinese customers with a targeted message including your company logo. Check out our current Chinese New Year promotions.